Diamond Packaging
Diamond Packaging E-Newsletter - Winter 2009

The Global Packaging Alliance (GPA) held its annual meeting in the United States and Mexico during the week of January 19, 2009. With members convening from all over the world, the yearly event was a much-anticipated chance to discuss strategies and goals for the upcoming year.Global Packaging Alliance Holds Annual Meeting in the Americas

The Global Packaging Alliance (GPA) held its annual meeting in the United States and Mexico during the week of January 19, 2009. With members convening from all over the world, the yearly event was a much-anticipated chance to discuss strategies and goals for the upcoming year.

GPA members spent the first half of the week at Diamond Packaging’s facility in Rochester, NY. Members shared the latest developments in their packaging operations, including new equipment, technical advancements, materials, and productivity improvements. The meeting also provided an ideal forum for members to discuss trends in their respective markets, with special consideration given to the current state of the global economy.

“Packaging is an essential part of life, and remains relevant despite the vagaries of economic cycles,” said Alex Commins, managing director of Colorpak Limited and secretary of the GPA. “The GPA continues to focus on ways and means of building greater operational efficiencies into our business through techniques such as lean manufacturing. Now more than ever our customers rely on us to be at maximum efficiency. Furthermore, our ability to share our local experiences and benchmark on a global basis is an advantage shared by few peers of our size. The end result being that our customers benefit from dealing with organizations that are focused, flexible, and world class in their outputs.”

The second half of the week was spent visiting GPA locations in Mexico, including Cartmont’s ›› more

This date in packaging history.   1810 - British merchant Peter Durand advances   food preservation by patenting the tin can.

  1862 - Alexander Parkes demonstrates the first   synthetic plastic at the Great International   Exhibition in London.

  1947 - Alex Steinweiss invents the paperboard   record jacket, becoming the industry standard.
Industry Notes

Recyclable Packaging Ranks Highest With Consumers

Printing Plate Environmental Impact Study Released

Wal-Mart Sustainable Packaging Exposition Scheduled for April 14-16 in Rogers, AK

Diamond Produces FSEA Ad Insert

Diamond Packaging produced inserts for the Foil & Specialty Effects Association's (FSEA) new "Pop-It With Specialty Effects" advertising campaign. The campaign emphasizes the importance of capturing consumer's attention at the first moment of truth – in the retail environment – with only seconds to make a lasting impression.

Statistics show that consumers spend an average of only 20 seconds to select a product from the shelf. Furthermore, a package or label has only five seconds to capture the attention of its audience.

In case studies, packaging decorated with foil rated over 80% higher than packaging without foil in terms of overall appeal, quality, value, and brand awareness. Foil-enhanced product perceptions translated to an increased purchase interest in over 70% of cases studied. The result: over 26% of consumers will choose a foil decorated product over an undecorated one.

Diamond produced the insert using 100% renewable wind energy on paperboard that is 100% recyclable and made from a renewable resource. ›› more

Technical Corner

The Foil & Specialty Effects Association (FSEA) has released a new study confirming the recyclability and repulpability of foil-decorated paperboard.New Study Confirms the Recyclability and Repulpability of Foil-Decorated Paperboard
by FSEA

The Foil & Specialty Effects Association (FSEA) has released a new study confirming the recyclability and repulpability of foil-decorated paperboard.

Pira International, Surrey, UK, a third party research firm, was commissioned by the FSEA to conduct the study and produce the findings, which have been compiled in a nine-page report.

To conduct the study, foil stamped paperboard was utilized from both the more traditional hot foil stamping process and also the cold foil process. The evaluation included foil decorated product that represented 25 percent post consumer waste up to 100 percent post consumer waste, meeting levels that far exceed normal conditions. ›› more

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