Diamond Wins Four Awards in 2009 PPC Competition

Diamond Packaging earned four awards in the 66th Annual National Paperboard Packaging Competition, the industry’s premier showcase for all that is new and outstanding in paperboard packaging design and technology. Awards were announced at the 2009 Outlook & Strategies Conference in Atlanta, GA.

The competition, which is sponsored by the Paperboard Packaging Council (PPC), is a celebration of the industry and its potential. It is also an affirmation of paperboard as the clear and intelligent choice for packaging in today’s eco-conscious world.

Entries in the overall competition were evaluated on three criteria. First was an examination of the package itself, specifically an explanation of the package’s development objectives, materials selection, and design, printing, and converting processes. Second was a measure of the package’s impact on production, manufacturing, and distribution, including logistics and supply chain (storage, distribution, warehousing), system economics (material substitutions, line efficiency, cost reduction), and brand enhancement and marketing. Finally, the package’s impact on retail and consumers was evaluated, including merchandising and retail strategy effectiveness, performance and functionality, product protection, sustainability, and shelf differentiation.

Competing against entries from around the country, Diamond received recognition by winning two Gold Awards and two Excellence Awards. ›› more

HBA Global Exposition & Conference scheduled for September 15-17, 2009 in New York

Eco-labels: Environmental Marketing in the Beauty Industry

FSEA and Mohawk Paper team up at PRINT® 09

Vera Wang Look fragrance is described as bold, seductive and captivating. Coty Inc., a leader in global beauty and the world’s largest fragrance company, sought to capture the essence of their prestige brand in the packaging for their new product launch. They turned to Diamond to create a carton as beautiful as the product itself.

Coty’s expertise in developing products that resonate with consumers is enhanced by aligning themselves with celebrities who are involved with the entire creative process. Diamond worked closely with the Coty design team from the beginning, ensuring that the packaging faithfully reflected the iconic fashion designer’s personality and style.

Diamond delivered by creating a package inspired by Vera Wang herself.

The unique carton sports a matte grey background, offset by the vivid orange of the Vera Wang Look logo.

The attractive graphics were achieved by offset printing multiple colors followed by dull stampable varnish and a UV gloss spot coating pattern that represents the brush stroke of the hand-drawn bottle. ›› more

New Processes Provide Decorative Choices - part 2
by FSEA

In a previous article we explored how printed sheets can be enhanced and protected through specialty decorating processes, including cold foil technology and foil fusing technology. In this article we'll review coating and laminating effects and laser cutting.

Coating and Laminating Effects

UV coatings, both spot and flood, have been a popular choice for adding a protective shine to all types of printed materials. Recently, extensions to standard UV have surfaced, providing even more choices to enhance the printed sheet. One of these newer technologies is a patent-pending process called Cast and Cure. This technology creates diffractive surfaces to produce high-gloss, matte, and holographic finishes through the use of UV coatings and a specialty film, and can be utilized on both sheet-fed and web-fed applications. ›› more

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