Diamond Wins Four Awards In 20th Annual FSEA Gold Leaf Awards Competition

Jun 24, 2013 - Recent News

Rochester, NY – Diamond Packaging won four awards in the 20th annual FSEA Gold Leaf Awards Competition, the industry's premier showcase for foil stamping, embossing, and other specialty effects. Awards were announced last month during the IADD•FSEA Odyssey in Nashville, TN.

The competition, which is sponsored by the Foil & Specialty Effects Association (FSEA), recognizes creativity and superior execution of designs that reflect positively on the industry as a whole. Entries are judged on several criteria including design, execution, and level of difficulty. Winning an award is a mark of excellence in the packaging field and recognition of superior achievement.

Competing against hundreds of entries from around the country, Diamond earned recognition by winning one Gold Leaf, one Silver Leaf, and two Bronze Leaf awards.

Diamond won a Gold Leaf award in the “Calendar” category for its three-month corporate calendar, a long-standing company tradition and popular promotional item given to customers and suppliers. The 2013 carousel-themed calendar illustrates many of Diamond's capabilities, including creative design, Liquid Metal™ brilliant metallic UV specialty coating, UV gloss spot coating, multi-level embossing, and intricate die cutting.

The header depicts the nationally-renowned carousel at historic Seabreeze Amusement Park in Rochester, NY. The carousel was built in the Philadelphia Toboggan Company tradition, featuring hand-carved horses and chariots that have created lasting memories for generations of families.

Multi-level embossing creates a dramatic sense of texture and depth while a decorative die cut pattern conveys the energy and movement of the carousel.

The graphics were enhanced with four color process inks, UV matte coating, UV gloss spot coating (carousel, horses, poles, paisley accents), and Liquid Metal™ silver metallic specialty UV coating.

Diamond won a Silver Leaf award in the “Difficult Application on a Folding Carton” category for Elizabeth Arden's Limited Edition Sunflowers packaging. The overall presentation imparts unusual depth and distinction through creative design, material selection, UV matte and gloss spot coating, embossing, and debossing.

The carton was converted utilizing Neenah Paper Royal Sundance® Ultra White Felt textured paperboard and offset printed with three PMS colors and dense black inks, in-line with UV matte and UV gloss spot coating.

UV matte coating conveys the natural aesthetic of the Sunflowers carton and provides a striking contrast to the UV gloss spot coating used on the front panel text and sunflower graphic.

The graphics were enhanced with embossed sunflower petals on the front and rear panels and debossed text on the side panels, contributing to a unique visual and tactile presentation that stands out in the crowded retail environment.

Diamond won a Bronze Leaf award in the “Decorative Diecutting with Foil and/or Embossing” category for Godiva’s Dark Chocolate Pretzels Holiday Gift Box. The carton features multi-color printing with DiamondPearl coating, combination stamping and embossing accents, and intricate die cutting. Alternating metallic gold and green colors on the decorative flower-top closure complete the presentation, making it perfect for holiday gift-giving.

Diamond also won a Bronze Leaf award in the “Best Use of Film Casting (Cast & Cure)” category for Procter & Gamble’s Gillette Venus Embrace Razor Cartridges (4-pack) carton. The design beautifully complements the Venus brand with smooth, radiant graphics and embraces the latest sustainable production methods, including Cast and Cure holographic effects and the use of 100% clean, renewable wind energy.

About Diamond Packaging

Founded in 1911, Diamond Packaging is a WBENC-certified woman-owned business specializing in developing innovative and sustainable packaging solutions. Utilizing state of-the-art technologies, Diamond designs and manufactures paperboard and plastic folding cartons, and provides comprehensive contract packaging services for the personal care (cosmetics, hair care, skin care, fragrance, oral care, and shaving), health care, pharmaceutical, nutraceutical, and food and confectionery industries. Its client portfolio includes Bausch & Lomb, Beiersdorf, Coty, Elizabeth Arden, Estée Lauder, Godiva Chocolatier, Johnson & Johnson, L’Oreal, and Procter & Gamble. As part of the Global Packaging Alliance® (GPA), Diamond and its alliance members offer packaging solutions to companies operating on an international scale. Customers receive responsive, localized service, award-winning creative designs, identical product specifications and consistent brand recognition, resulting in unparalleled worldwide packaging support. For more information about Diamond Packaging, contact Dennis Bacchetta at (585) 334-8030 x229 or visit the website at For more information about Diamond’s greenbox initiative, visit the sustainability microsite at


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  • Global Packaging Alliance Global Packaging Alliance
  • Global Packaging Alliance™

    Diamond is a member of the Global Packaging Alliance, an international organization of packaging experts proficient at managing...

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  • Greenbox Initiative

    Diamond is committed to working toward a cleaner environment. We developed the Diamond greenbox initiative...

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  • Diamond differentiates itself through award-winning creative designs, packaging innovation/technical expertise, Diamond’s greenbox sustainability initiative, and its Global Packaging Alliance® (GPA). Diamond differentiates itself through award-winning creative designs, packaging innovation/technical expertise, Diamond’s greenbox sustainability initiative, and its Global Packaging Alliance® (GPA).
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